The Cover Story brand was founded in 1999 with the opening of its first footwear and accessories store in the historic center of Ariano Irpino (AV). Thanks to its passion for fashion and attention to the quality of the brands offered, it became a point of reference in the sector.

In 2007, a new store dedicated to children's clothing and footwear was opened, expanding its fashion offering. In 2019, it launched its online store, Cover Story Shop, offering online customers the same attention it has given to customers in its physical stores for over 20 years.

Experience and professionalism are the principles that guide all of the Cover Story Shop staff in their pursuit of providing the best possible service to customers.